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Read full story:  Dunkin’ Donuts Welcomes Spring from QSR Magazine

2007-03-01 — Dunkin’ Donuts wants to help customers put winter on ice. On Wednesday, March 21, the official first day of spring, Dunkin’ Donuts will host its first-ever all day, nationwide “Free Iced Coffee Day.”

For 24 hours on March 21, customers can visit any participating Dunkin’ Donuts restaurant in the country and receive a free 16 oz. cup of Dunkin’ Donuts’ premium iced coffee.

For those considering selling coffee, you may want to consider the cold variety as an option.  according to the QSR article:

Iced coffee is fast becoming as popular as the classic cup at Dunkin’ Donuts. While iced coffee sales typically spike in summer months, Dunkin’ Donuts has seen rapid growth year round, including during the winter months. Iced coffee is the second most frequently sold product after hot coffee at Dunkin’ Donuts.

According to NPD CREST data, Americans drank more than 450 million servings of iced coffee in restaurants in 2006 — a 16 percent increase from 2005 — and Dunkin’ Donuts sold more than 150 million servings of iced coffee last year.


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